By combining modern tailoring with classic designs and embellishments, Jovonna London, an independent London designer, creates wardrobe staples that are suitable for any season. Jojo, the creative director, draws inspiration from London’s distinctive fashion culture and incorporates a feminine, sophisticated aesthetic into her work.
Bold transitional styles with complex decorations, including knits adorned with pear forms, are collection highlights. Large frill lapel collars, ruched sleeves, and structured shoulders are features of belted trench coats. Fitted cardigans and party-ready blouses are adorned with shimmering pearls and bows, while thick oyster knits are interwoven with bursts of color. Featuring the label’s distinctive boucle trim and monochrome houndstooth embroidery, these sophisticated ready-to-wear pieces from Jovonna London‘s AW18 collection are perfect for the office comeback.
The knitted co-ords and quirky jacket and short combos from Jovonna London are perfect for any occasion and always on trend. The fall/winter color palette features a mix of festive hues emerald, cloud, and champagne set against a backdrop of cool whites, camel, and onyx chiffon.
Jojo, who is also the creative director and founder of Jovonna, started the company in 2007. Pixie Lott, Rita Ora, and Lucy Meck are just a few of the famous faces and influencers that love this brand. Its garments are great for the modern, international lady because they go with everything from coffee to drinks. The use of high-quality materials and painstaking hand-finishing are two of Jovonna London’s strong suits. Jovonna London is known for its customer-centric approach and its clothes that let girls shine.
Jovonna London – NEW ARRIVALS
GUALDO TROUSERS BLACK
GUALDO TROUSERS are an essential piece of clothing that should be included in the wardrobe of every single person. Combined with the relaxing straight-leg design and the fitted high-rise waist band, which is then followed by a crisscross front clasp, these pants offer the perfect combination of formal and informal dress.
CUORE JACKET
In every single wardrobe, the CUORE JACKET is an item that is an absolute need. As a result of its ultra-crop length, sumptuous heart-shaped accents, and fitted with a one-of-a-kind wavy style, this jacket is difficult to resist and ought to be purchased without delay.
CLERAC COAT-BROWN
Introducing the brown CLERAC COAT, which features hand-stitched seams. A sophisticated and warm alternative to meet the demands of the upcoming winter days. There are two spacious pockets and a soft-to-the-touch finish on the Clerac Coat, which is made from a blend of forty percent wool. This item is elevated by the presence of a wide collar that falls upon the entrance of the coat, and a slit that opens the lower back of the coat. You can make this coat work for you in any situation, whether it’s a night out on the town or a simple coffee with a buddy.
PAVIA JEANS
The construction of Pavia Jeans is extremely careful, with a particular emphasis placed on ensuring that they have a good fit. This style is a timeless classic since it has a flare leg form and a high height according to the traditional form. The bottom hem has been damaged in order to produce a delicate border for the garment overall.
ASCO SHIRT BROWN
A shirt that is both trendy and current, the Asco Shirt is characterized by asymmetrical hemlines that flow freely across the entirety of the shirt’s length. In this way, the shirty is given an aspect that is both trendy and edgy. It is the design of the shirt that gives it a dymanic and one-of-a-kind vibe, and the electric print is responsible for that.
Shop the latest styles at Jovonna London
Welcome to Jovonna London – your one-stop shop for the latest fashion trends. They take pride in keeping up with the ever-changing world of fashion, and their collection represents their dedication to staying on-trend. From chic dresses to statement tops, their selection features everything you need to elevate your wardrobe for any occasion. Their team is committed to delivering exceptional customer service, so you can shop with confidence and ease. Come and explore their range today and discover your new favourite fashion piece at Jovonna London.
